Welcome to…

a closer look into

the formal details.

I have worked in UX, Social Media, and Visual Design, as well as developing and executing marketing campaigns for exhibitions, in-store activations, and expos.

My true passion, however, lies in the intersection of technology and real-life human interaction, creating experiences that connect people and innovation.

work field.

work experience.

  • Feb 2024 - Now‍ ‍Social Media Manager, UX Junor Project Manager.

    Created and managed internal and external digital content for the motorsport department, including social media, print ads, and event materials.

    • Developed and optimized paid campaigns on Google, Facebook, and LinkedIn.

    • Doubled YouTube and Instagram followers, achieving 150K+ views per video and 25K+ reel likes, driving strong brand growth.

    • Coordinated UX projects, worked on wireframes and accesibility ensuring seamless teamwork across design, development, and communications.

  • 2021-2023 Social Media Intern

    Oversaw the brand’s visual identity across all platforms, ensuring consistency and impact, leading the design, production, and rollout of nationwide campaigns in supermarket chains — from concept development to final execution.

  • 2021- 2022 Strategic Communication Consultant

    Worked with six brands to develop social media and advertising campaigns. Provided support in website and app interface design, contributing to both the strategic communication and user experience aspects of each project.

  • 2021-2022 Social Media & Graphic Design intern

    Managed content and online communities for the social media accounts of 14 different brands. As part of the creative department, I led the development and execution of online advertising campaigns — from planning and directing photoshoots to video production, editing, and content creation.

During my studies I’ve made interdisciplinary projects where I’ve learned about furniture design, industrial design and its processes, fashion design, trend hunting, filmmaking, video postproduction, photography, interactive exhibitions, projection mapping and AI usage for personal narratives.

study field.

  • 2022-2025 FH Joanneum

  • 2018-2023 Jesuit University of Guadalajara ITESO

    Here I focused on furniture design, future forecasting, editorial and graphic design.

  • 2015-2018 Univeristy from Atemajac’s Valley

    During 3 years of a technical program in communication I found my love for photography and video editing

  • 2022-2023 Scholarship holder by OeaD

education.

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