ABOUT go_RACE

go_RACE is a professional racing simulation tool designed for motorsport teams and drivers, focused on engineering-grade vehicle dynamics rather than entertainment or esports. Built on advanced simulation technology, it allows teams to virtually test, analyze, and optimize car setups in a highly realistic environment.

GOAL

The objective of this project was to design the prototype of a professional simulation interface for motorsport teams and drivers, creating a cohesive and intuitive experience that supports both driving and engineering workflows.

Ensure clear and seamless visual communication across the platform, translating complex engineering data into understandable insights.
Implement advanced engineering tools in a simplified and structured way without compromising technical accuracy.
Design an intuitive user journey that supports vehicle setup, simulation, and performance analysis.
Reduce cognitive load during high-focus sessions through clear hierarchy, consistency, and purposeful interaction design.
Create a cohesive experience that connects driving, data analysis, and setup within a single interface.
Improve efficiency, confidence, and decision-making for drivers and engineers through a streamlined end-to-end experience.

COMPANY

AVL - AVL RACETECH

SOFTWARE

Due to a signed NDA this is the only screen that can be showed.

Next: ROSIE

OUTCOME

A functioning prototype of go_RACE demonstrating a cohesive end-to-end experience, translating complex engineering functionality into clear, usable interfaces while supporting driving, vehicle setup, and performance analysis within a unified platform.

MY ROLE

UX Jr Project Manager, providing strategic direction to ensure the product experience aligned with the brand’s communication, visual identity, and overall service vision. I worked primarily during the final stages of the prototype, ensuring clear communication between developers, engineers, and the UX team, and helping translate technical requirements into a cohesive user experience.

TIME PERIOD

3 Months (of my participation)

Back to: Works